{"id":283353,"date":"2026-01-06T16:31:24","date_gmt":"2026-01-06T22:31:24","guid":{"rendered":"https:\/\/dallasinnovates.com\/?p=283353"},"modified":"2026-01-07T11:39:00","modified_gmt":"2026-01-07T17:39:00","slug":"dallas-based-900lbs-helps-light-up-americas-250th-with-washington-monument-projection-display","status":"publish","type":"post","link":"https:\/\/dallasinnovates.com\/dallas-based-900lbs-helps-light-up-americas-250th-with-washington-monument-projection-display\/","title":{"rendered":"Dallas-Based 900lbs Helps Light Up America’s 250th With Washington Monument Projection Display"},"content":{"rendered":"

Dallas-based experience design agency 900lbs helped mark the beginning of America’s 250th birthday in the nation’s capital with a six-night projection display on the Washington Monument.\u00a0<\/strong><\/p>\n

The event began on New Year’s Eve, as an immersive, projection-mapping spectacle lit up the famous 555-foot marble obelisk, creating “an immersive, luminous canvas that narrates our nation\u2019s discovery, expansion, independence, and vision for the future.”<\/p>\n

That’s according to Freedom 250, a national, non-partisan organization that’s leading America’s year-long 250th celebration.<\/p>\n

\"\"

900lbs helped create the projection mapping display on the Washington Monument to celebrate America’s 250th birthday year. [Video still: Freedom 250]<\/p><\/div>\n

900lbs was one of five teams that collaborated on the projection-mapping experience, which covered all four sides of the monument and ended Monday night in a final presentation, which also included a fireworks show. (The other teams taking part included LMGSI, ESI, DCE, and Yellow Dog.)<\/p>\n

900lbs Founder and CEO Steve Deitz, told Dallas Innovates that his team collaborated to create “large-scale visual content and animation telling special stories of our country’s 250-year history on a scale of 555 feet tall.”<\/p>\n

\u201cProjection mapping creates a shared experience at a scale few mediums can achieve,\u201d Deitz added in a statement. \u201cYou\u2019re standing inside the story. That\u2019s especially powerful for a milestone like America\u2019s 250th year.\u201d<\/p>\n

‘A technical challenge’ throughout the process<\/h3>\n
\"\"

[Photos: 900 lbs]<\/p><\/div>\n

“At 555 feet tall, the unique aspect ratio of the structure was a technical challenge throughout the planning, storyboarding, and creative direction process,” Deitz added in a LinkedIn post<\/a>. “We had to think through the best ways to crop, shift, and transition through the various scenes and ‘screensavers’ for 2.5D and 3D animation production.”<\/p>\n

“Onsite projection tests helped us get a good understanding of how the structure would catch light with contrast,” Deitz added. “The amount of viewership that saw our visuals [over the last six nights] gives me goosebumps. This has been so magical and so memorable.”<\/p>\n

\"\"

900lbs helped create the projection mapping display on the Washington Monument to celebrate America’s 250th birthday year. [Video still: Freedom 250]<\/p><\/div>\n

It’s not the first time 900lbs has partnered to do something notable. In 2024, the company teamed up with Dallas retail technology powerhouse Glass-Media to launch PeerVsn<\/a> (pronounced Peer Vision), a new venture that makes life-size, real-time streaming communication accessible across industries.<\/p>\n

You can see a video showing the Washington Monument projection mapping on the Freedom250 website<\/a>.<\/p>\n

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For six nights beginning on New Year’s Eve, the 555-foot marble obelisk in the heart of Washington, D.C., showcased a four-sided vertical projection mapping spectacle honoring America’s 250th birthday year. Here’s how 900lbs helped make it happen.<\/p>\n","protected":false},"author":435,"featured_media":283355,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8,13],"tags":[2320,208617,4488,208616],"class_list":["post-283353","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-enterprise","category-creative","tag-900lbs","tag-freedom250","tag-steve-deitz","tag-washington-monument"],"acf":[],"yoast_head":"\nDallas-Based 900lbs Helps Light Up America's 250th With Washington Monument Projection Display » Dallas Innovates<\/title>\n<meta name=\"description\" content=\"Dallas-based 900lbs helped create a six-night projection mapping display on the Washington Monument to mark America\u2019s 250th birthday year.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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